Sector
Product and Services
Our Role
UI UX + Development
Toolkit
Figma + Wix Studio
Wrapped In
40 Days
In Short
An ICV-certified tyre retail and service network with 18 years in business. The website streamlines its wide service range for retail, fleet, and industrial clients, showcasing partners, testimonials, and WhatsApp-led enquiries that turn trust into traction.
Groundwork
We mapped user journeys across four key needs: new tyres, services, manufacturing, and accessories. Simplified jargon-heavy labels, fixed inconsistencies, and leaned into WhatsApp-first conversions. Partner logos and institutional clients built the credibility blocks that guided our navigation and hierarchy.
Visual Language
Hero copy opens to activity tiles and category cards for passenger, commercial, and industrial tyres. Offers, partner grids, and testimonial sliders punctuate the layout. Tight typography, British spellings, and a mobile-first grid keep every scroll quick and decisive.
Rollout
We built modular sections for Activities, Services, and Offers with WhatsApp triggers and smooth anchors for navigation. Optimised copy for SEO and consistency, integrated brand line Add Lives to Tyre, and ensured seamless performance across devices.
Feedback
Feedback
“We’ve been in the tyre business for nearly two decades, and this is the first time our digital presence feels just as strong as our on-ground reputation. Madhatters understood our audience and built a site that’s fast, clear, and built for conversion.”
